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Header image for the current page Developing a user-centric website for cardiovascular care excellence

Developing a user-centric website for cardiovascular care excellence

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The National Institute for Cardiovascular Outcomes Research (NICOR) partnered with the NHS Arden & GEM and NHS Midlands and Lancashire collaborative Communications and Engagement team to develop a new, user-friendly website.

The site features clear navigation, advanced search capabilities, and a customisable CMS, ensuring improved accessibility, content management and user engagement. Launched in March 2024, the new website showcases NICOR's expertise and commitment to cardiovascular care.

The challenge

The National Institute for Cardiovascular Outcomes Research (NICOR), hosted by NHS Arden & GEM, is dedicated to helping organisations enhance cardiovascular patient care. NICOR collects and analyses data and completes national cardiac audits to inform healthcare providers and research organisations about the quality of care. The Institute currently manages ten national clinical audits and health technology registries.

Recognising the value of sharing information about the Institute and the national cardiac audit programme, the NICOR team identified a need for a new website. The new site would showcase the ten sub-specialty audits, host interactive reports and also provide the programme team and communications lead with full administrative access to the content management system (CMS) and analytics.

NHS Arden & GEM and NHS Midlands and Lancashire’s collaborative Communications and Engagement team was commissioned to build the new website.

Our approach

Our team of creative and digital experts worked closely with NICOR to develop and build a new website.

The goal was to create a user-friendly platform with clear navigation to help users find information, supported by an effective search feature. This involved:

The team employed a six-stage approach, including developing interactive website concepts, engaging stakeholders for feedback and reviewing content for migration using a dedicated site mapping tool.

Over sixty pages of content were transferred to the new site, with Yoast SEO integration to enhance search engine optimisation (SEO) for page content and performance.

During the build, the website was fully tested and refined to ensure it met the client's original vision.

Weekly meetings between our team of digital experts, dedicated project managers and the client team ensured the project timeline was well-managed, allowing us to complete the website ahead of schedule.

"The CSU digital team were a pleasure to work with and delivered our fabulous new website ahead of schedule and with much enthusiasm. Throughout the project, we had regular progress meetings and were able to see first-hand how our brand-new website was shaping up.

From our initial scoping meetings right through to delivery, they demonstrated professionalism and expertise and were a pleasure to work with. They fully understood our requirements and were always happy to receive our feedback whilst providing us with ideas and suggestions that has resulted in a fantastic new NICOR website that has gone above and beyond our expectations."

Anthony Bradley, Senior Project Manager at NICOR

The outcomes

Launched in March 2024, the new NICOR website showcases their expertise in the field. It focuses on the user journey with clear navigation and a powerful site search feature, while the enhanced CMS functionality ensures site content can be easily managed by the client.

Content relating to the National Cardiac Audit Programme Annual Report 2024 was built in HTML for better accessibility, utilising Power BI software to display interactive reports. The website’s responsiveness ensures access across all devices, complemented by built-in accessibility features to accommodate diverse user needs.

The new website not only addresses previous content management limitations but also delivers a professional, fresh and modern design interface. Accessibility has also been improved to meet the latest Web Content Accessibility Guidelines (WCAG) 2.2 success criteria.

"I would like to acknowledge the CSU for the exceptional work done by the digital team in creating our new website. Their professionalism, expertise and dedication were evident throughout the entire process.

From initial concept discussions to final implementation, they exceeded our expectations. The team's attention to detail ensured that every aspect of the website was not only functional but also aesthetically pleasing. They were responsive to our feedback and made adjustments promptly, resulting in a website that is both modern looking, meets our needs and perfectly represents the programme of work we undertake."

Nadeem Fazal, Head of Systems Development, Data Services & Analysis at NICOR